Find the problems holding rankings back
Technical SEO Audits for WordPress
Get a prioritised audit your team can use. Get a Free Estimate
Find the problems holding rankings back
Get a prioritised audit your team can use. Get a Free Estimate
A technical SEO audit is useful when it explains not only what is wrong, but why it matters and how to fix it. We audit WordPress websites to uncover the technical conditions that prevent important pages from being discovered, understood, indexed or ranked as effectively as they should.
Common problems include accidental noindex rules, conflicting canonical tags, duplicate archive pages, broken pagination, redirect chains, slow templates, malformed structured data and internal links that send crawlers towards low-value URLs. WordPress can also generate large numbers of category, tag, author, attachment and parameter pages that dilute the structure of the site.
Our audits combine crawler data, source-code checks, Search Console evidence, analytics patterns and manual review. We examine the website as both a search engine and a potential customer would experience it. That helps us distinguish between harmless warnings and issues that genuinely affect visibility, usability or conversions.
The final audit is prioritised by severity, business impact and implementation effort. Developers receive enough detail to act, while business owners receive plain-language explanations of the consequences. Where helpful, we can remain involved during implementation and verify that fixes work as intended.
The scope is adjusted to the size and history of your website. A small service site may need close inspection of every important page, while a large WooCommerce or publishing website requires deeper analysis of templates, filters, faceted URLs and crawl patterns. We do not treat every tool warning as equally important. Recommendations are tested against your actual site, search data and business priorities before they are added to the roadmap.
We review robots directives, XML sitemaps, noindex settings, canonical tags, crawl traps, blocked resources and Search Console index reports.
We assess navigation depth, internal linking, orphaned pages, taxonomy structure and whether important content receives enough prominence.
We identify unnecessary archives, repeated templates, URL parameters, near-duplicate pages and weak content that may compete or dilute relevance.
We trace broken links, redirect chains, loops, soft 404s, deleted pages and legacy URLs left behind by redesigns or migrations.
We test whether key content, navigation and metadata are present and accessible when themes or plugins rely heavily on JavaScript.
We validate relevant schema, remove conflicting markup and confirm that structured data accurately represents visible page content.
We examine page weight, server response, rendering delays, layout movement and mobile usability where they affect crawling or user experience.
| Service | Estimated Cost | Average |
|---|---|---|
| Small WordPress website audit | £850–£1,500 | £1,100 |
| Medium business website audit | £1,500–£3,000 | £2,200 |
| WooCommerce or complex site audit | £2,750–£5,500 | £3,800 |
| Post-migration investigation | £1,250–£4,000 | £2,500 |
Final pricing reflects URL volume, template complexity, access to data and whether implementation validation is included.
We separate critical issues from minor observations so your team knows what deserves attention first.
Recommendations include examples, affected patterns and expected outcomes rather than vague instructions to improve SEO.
We trace problems through themes, plugins, page builders and settings instead of treating the website as a generic platform.
We can retest completed changes and confirm whether the original issue has been resolved without creating a new one.
Find the technical causes behind weak rankings, lost traffic or inefficient crawling.
Free — no obligations
We gather Search Console, analytics and WordPress context, including recent redesigns, migrations or unexplained traffic changes.
We crawl the site using multiple configurations and compare results with submitted, indexed and internally linked URLs.
We inspect templates, rendering, directives, structured data and representative pages to confirm the significance of each finding.
Issues are grouped by urgency, expected impact and implementation difficulty, with evidence and recommended fixes.
We walk your team through the findings, answer implementation questions and provide validation where included.